Focus on Digital Topics

Themes

Digital technology, as a catalyst for social and economic transformation, is driving profound changes in social behaviors and consumption patterns. At the same time, it is proving to be a strategic lever for business competitiveness. In this dynamic context our team is dedicated to study the digital transformation of businesses, taking a cross-disciplinary and trans-disciplinary approach.

Our digital research is structured around five themes.

Consumer Behavior and Digital Technology: This theme explores how consumer behavior is changing in the digital age, including the impact of COVID-19, online shopping trends and the new dimensions of the customer experience.
Cybersecurity and Data Management: This section focuses on IT security issues in a constantly evolving digital environment, with a particular focus on Shadow IT and information security.
E-business and Digitalization: Here, we analyze innovative digital strategies and emerging business models, while studying the adoption of technologies such as the Internet of Things (IoT) in an entrepreneurial setting.
Technology and Human Interaction: This theme focuses on integrating advanced technologies, such as robots in services and mobile applications, and their impact on human interaction.
Organizational Resilience and Ethics: This final focus area addresses how organizations can adapt and thrive in the face of digital challenges, while highlighting ethical issues related to algorithmic systems.

Director
Catherine VIOT

Deputy director
Mariana VLAD

Objectives

The ambition of our research area is to make a significant contribution to the understanding of digital transformations and their implications, valuable insights for decision-makers and practitioners in the field. We want to bring together members of the various teams who have an interest in this area and to generate potential synergies.

The axis has three main objectives:

Promoting scientific excellence, by encouraging the production of high-level research and supporting members in the process of promoting their work within the scientific community.
Building a shared body of knowledge, by establishing a robust academic knowledge and facilitating the smooth exchange of theoretical, methodological and epistemological insights among
Extending inter-axis collaboration, by increasing interactions with other research groups and axes, in particular those within IRGO, to enrich our perspective, broaden the impact of our work, and foster cross-disciplinary projects.

How it works

The Digital Axis adopts a regular collaborative approach through the planning of biannual meetings. These meetings are designed to serve as intensive writing workshops, offering members the opportunity to refine their work through constructive peer feedback.

Each year, the Axis organizes a workshop designed to stimulate intellectual exchange among researchers, practitioners, and digital experts. The workshop aims to share the latest research developments, to discuss emerging trends, and debate on current and future digital challenges.

Influence and projects

The reputation of the Digital Research Axis is reflected in its high-quality scientific output.

Publications in leading journals: with 35 articles published in journals evaluated and recognized by the HCERES ranking system, we demonstrate our commitment to academic excellence.

Editorial contributions: around ten book chapters reflect our contribution to advancing knowledge in specialized areas.

Participation in international conferences: with around fifty conference participations, our team ensures international visibility and ongoing exchange with the research community.

Professional publications: 25 professional publications illustrate our commitment to transfer academic knowledge to the industrial and consultancy sectors.

The digital axis is also actively involved in its local ecosystem.

Partnership with the regional competitiveness cluster: links are being consolidated with the new competitiveness cluster.

Involvement in the Chair for trusted AI.

Participation in the ROBSYS project.

These partnerships support the development of several research projects.