Photo GALAN Jean-Philippe

GALAN Jean-Philippe 

Full professor

– IAE –

Bureau : n° C407

Team

Marketing

Focus on

Wine & Territory

Research topics

  • Quantitative methodology in management sciences
  • Qualitative methodology in management sciences
  • Social networks
  • Vulnerability
  • Tourism and wine tourism
  • Consumer behavior

Teaching and responsibilities

  • Teaching :

    • Data analysis / Research methodology
    • Market research
    • Marketing / Service marketing / Social marketing / Responsible consumption

    Responsibilities:

    • Director of the Master’s Track (M1 + M2) Commercial Business Developer (IAE Bordeaux)
    • Director of the Master’s Program in Marketing and Sales (IAE Bordeaux)
    • Director of the IRGO-Marketing research team (IRGO, Univ. Bordeaux)

Research chairs, agreements and contracts

SEREALINA (Food Security and Resilience in New Aquitaine research project)

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