Research topics
- SME bank financing relationships: (relational skills, stigmas, relational capital)
- Digital transformation of real estate players (phygital value proposition, appropriation of technologies…)
Teaching and responsibilities
- Head of real estate business license
- Disciplines taught: marketing, real estate marketing, strategy
Research chairs, agreements and contracts
EREM Chair
- The aim of the EREM Chair is to encourage cross-disciplinary thinking (sociologists, economists, managers) and innovative practices in the real estate business.
Artificial Intelligence Chair.
- The aim of the AI Chair is to support research into issues suggested by partner companies
OSAI observatoire des stratégies des acteurs de l’immobilier.
- Initiated by Michel Kalika, this observatory aims to identify and analyze the strategies of international real estate players.
Sapiens : real estate observatory.
